Diary is one of the most wasted food items
We are on a mission to change how families consume milk, with a help of a simple solution - Bertha! 🐮🥛
Did you know that dairy is one of the most wasted household products?
Households with young children are the group that wastes the most dairy.
What are you doing as a responsible
entity to reduce it?
We believe educating families can reduce dairy waste & increase family fun! 🤗
What are you doing as a responsible entity to avoid this?
We believe that a positive tool can help reduse dairy waste and increase family fun.🤗
How it works?
STEP 1
Place Bertha
Place Bertha on a milk carton using the clip. Or hang Bertha on the fridge with the magnet..
STEP 2
Collect Challenges
Stick the collected challenges on the correct color to the correct picture in the collector's booklet.
STEP 3
Play with Bertha
Press Bertha's nose
Listen to the sound.
STEP 4
Listen to the sound
Find the appropriate challenge for the sound and get started! No more challenges in your booklet? Then save new ones!
STEP 5
Collect the 20 challenges
When you have completed a challenge, you can put a curl in it. Collect all 20 challenges and complete them all!
STEP 6
Happy Bertha
After all completed challenges Bertha is happy and you can give her a happy face with a marker.
Some families already have fun
“A lot of fun. It really appeals to our children. The 3 steps have become a routine.”
- M, Amsterdam
“When you're actively engaging with dairy products you get more aware of what you're doing.”
- T, Rotterdam
"Nice and informative! It really made us and the children think more about how we treat our dairy."
J - Friesland
“It was fantastic! Especially the children loved it!”
- R, Rotterdam
About us
Food waste is a complex problem.
The fact that a third of all food produced worldwide ends up in the waste bin is a statistic that has bothered us for a long time. Everyone talks about it but only few people do something about it.
Bertha is a project from Gros and has been developed together with the Dutch ministry of food and agriculture. Gros is a compony that accelerates the transition to a more sustainable food system.
